Resources & Tips
![How to Turn Your Brand Colors into a Usable Palette](http://thecolorpalettestudio.com/cdn/shop/articles/Frame_239.png?v=1709765145&width=533)
How to Turn Your Brand Colors into a Usable Pal...
Step 1: Choose your brand colors. Step 2: Decide HOW the colors will be used.
How to Turn Your Brand Colors into a Usable Pal...
Step 1: Choose your brand colors. Step 2: Decide HOW the colors will be used.
![The Genius Branding Behind Liquid Death](http://thecolorpalettestudio.com/cdn/shop/articles/Frame_234.png?v=1708204375&width=533)
The Genius Branding Behind Liquid Death
Discover how Liquid Death's unique branding helps them stand out in a saturated (lol) market of bottled water.
The Genius Branding Behind Liquid Death
Discover how Liquid Death's unique branding helps them stand out in a saturated (lol) market of bottled water.
![How to Create Balanced Color Palettes](http://thecolorpalettestudio.com/cdn/shop/articles/Frame_233.png?v=1706986198&width=533)
How to Create Balanced Color Palettes
Discover the key to balancing your brand's color palette: ensuring it has both light and dark hues to create high-contrast pairs for accessible and eye-catching marketing materials.
How to Create Balanced Color Palettes
Discover the key to balancing your brand's color palette: ensuring it has both light and dark hues to create high-contrast pairs for accessible and eye-catching marketing materials.
![How to Understand the Color Spectrum](http://thecolorpalettestudio.com/cdn/shop/articles/Frame_231.png?v=1706276365&width=533)
How to Understand the Color Spectrum
Understand the key differences in hue, luminosity, and saturation so that you can describe any color in just a few works.
How to Understand the Color Spectrum
Understand the key differences in hue, luminosity, and saturation so that you can describe any color in just a few works.
![Trending Color: Gen Z Purple](http://thecolorpalettestudio.com/cdn/shop/articles/genzpurpleblog.png?v=1699384216&width=533)
Trending Color: Gen Z Purple
Gen Z Purple: the color trend that's capturing hearts and dominating brands, reflecting a generation's quest for authenticity, inclusivity, and sustainability.
Trending Color: Gen Z Purple
Gen Z Purple: the color trend that's capturing hearts and dominating brands, reflecting a generation's quest for authenticity, inclusivity, and sustainability.
![How to Create Seasonal Color Palettes](http://thecolorpalettestudio.com/cdn/shop/articles/seasonalcover.png?v=1697750357&width=533)
How to Create Seasonal Color Palettes
Want an ever-evolving color palette? Learn how to create custom color palettes based on seasons, collections, products, holidays, and collaborations.
How to Create Seasonal Color Palettes
Want an ever-evolving color palette? Learn how to create custom color palettes based on seasons, collections, products, holidays, and collaborations.