Looking for a color combo that feels warm, approachable, and a little adventurous? Meet “Bright Pastels.” Picture a friendly, sunny vibe—like sipping iced tea on a cozy porch in late spring. These tones hit that sweet spot between soft neutrals (like Linen and Blush) and playful pops of color (Honey and Horizon). Brands that want a laid-back but polished look—think boutique bakeries, eco-friendly shops, or lifestyle coaches—will vibe hard with this palette.
Feel free to mix and match for different moods. Terracotta and Clay bring an earthy foundation, while Linen and Honey add plenty of light for those crisp, airy designs. If you love a bold statement, try Horizon as your accent pop on social media graphics or logos. The best part? These shades can easily adapt to WCAG guidelines, so you can keep your designs inclusive and accessible without losing that breezy charm.
Color List:
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Linen – #fcf3e2
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Honey – #f1bb5b
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Blush – #f59599
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Terracotta – #ca732c
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Clay – #ae765b
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Horizon – #6483b1
