Black Friday Starts NOW

↓

Black Friday Starts NOW

↓

Black Friday Starts NOW

↓

Black Friday Starts NOW

↓

Black Friday Starts NOW

↓

Black Friday Starts NOW

↓

Black Friday Starts NOW

↓

Black Friday Starts NOW

↓

Black Friday Starts NOW

↓

Black Friday Starts NOW

↓

Trusted By 5,000+ Designers

Get 30% off ALL Graphic Design Tools

Plus, get 2 FREE design tools with your order

Save 30% on all orders

Get a FREE Color Palette Tester (value: $47)

Get a FREE Color Code Converter (value: $57)

SHOP DESIGN TOOLS

Shop Our Best-Selling Design Tools

Trusted by 5,000+ Graphic Designers

Brand Visualizer Brand Visualizer Brand Visualizer Brand Visualizer Brand Visualizer Brand Visualizer Brand Visualizer

NEW!

The Brand Visualizer

$97.00

An all-in-one tool for visualizing your fonts, colors, logos, and images together (in just 5 minutes!)

SHOP NOW

Color Palette Builder Color Palette Builder Color Palette Builder Color Palette Builder Color Palette Builder Color Palette Builder

Trusted by 1,000+

The Color Palette Builder

$97.00

An easy, interactive online tool that helps you create semi-custom, ready-to-use color palettes.

SHOP NOW

Font Pairing Kit Font Pairing Kit Font Pairing Kit
The Font Pairing Kit

$97.00

A Notion database of expertly curated, mix-and-match font pairings: sorted by price, design style, and functionality. ☺

SHOP NOW

Brand Guideline Builder Brand Guideline Builder Brand Guideline Builder Brand Guideline Builder Brand Guideline Builder Brand Guideline Builder Brand Guideline Builder Brand Guideline Builder Brand Guideline Builder Brand Guideline Builder
The Brand Guideline Builder

$97.00

a mix-and-match system of Canva templates for building brand guidelines in just 1 hour.

SHOP NOW

Get 2 FREE Design Tools

With Any Order $50+, for a limited-time only

  • Color Code Converter

    A brand-new tool that lets you convert ALL the color codes of your brand in less than 1 minute. Quickly get the Hex, RGB, CMYK, and HSL codes for your entire palette.



    Value: $57

    FREE

  • Color Palette Tester

    A simple, easy online tool that helps you check your brand colors for usability, contrast, and harmony in 60 seconds. Our best-selling tool trusted by THOUSANDS of graphic designers.


    Value: $47

    FREE!

★ ★ ★ ★ ★

"A must have for anyone who works with branding and design!!"

-Stephanie, Graphic Designer

4.9
Rated 4.9 out of 5 stars
Based on 31 reviews
Total 5 star reviews: 28 Total 4 star reviews: 2 Total 3 star reviews: 1 Total 2 star reviews: 0 Total 1 star reviews: 0
97%would recommend this product
Write a Review (Opens in a new window)
31 reviews
  • Deborah T.
    Verified Buyer
    I recommend this product
    I am a.... Business owner or manager
    Favorite Features ☺ Easy to Use, Saves Time, Ability to Save Palettes, Color Palette Formulas, Style Guides
    Rated 5 out of 5 stars
    13 seconds ago
    WOW!! Buy it Now

    How did I live without this tool? It literally took me 30 minutes to do what had been taking a week of testing and fretting. I can do everything that is presented in this tool - HOWEVER, after all of the time spent building palettes, testing contrast and style guides I had invested weeks of time and effort.

    Sam has devoted an enormous amount of her love and time into some of the most useful tools a graphic designer can have in their arsenal.

    Do not hesitate. Buy the bundle of Color Palette Builder and Brand Guideline Builder. This will speed up your effective production time and still give you so much flexibility in design control.

    Was this helpful?
  • Tamika R.
    Verified Buyer
    I recommend this product
    I am a.... Designer (graphic, web, packaging, etc.)
    Favorite Features ☺ Easy to Use, Built-In Accessibility
    Rated 4 out of 5 stars
    1 week ago
    Amazing tool

    I love that this tool allows me to quickly see all complaint colour pairings to ensure palettes I am building are accessible and meet industry guidelines. There is a great range of themes/design styles options but would love to see more.

    Was this helpful?
  • nicole k.
    Verified Buyer
    I recommend this product
    I am a.... Designer (graphic, web, packaging, etc.)
    Favorite Features ☺ Easy to Use, Built-In Accessibility, Ability to Save Palettes, Color Palette Formulas, AI Name Generator
    Rated 5 out of 5 stars
    3 weeks ago
    So useful!!

    Wow, I love this! It's insanely useful!! From generating themed names to contrast compliance - this tool is so much fun to use and saved me a ton of time.

    Brilliant software.

    Was this helpful?
Reviews LoadedReviews Added

Hi! I'm Sam

COLOR PALETTE DESIGNER

I'm a self-taught graphic designer and color palette expert. I started this studio because I wanted to specialize in a field of graphic design that I absolutely love: brand color palettes.

I live, breathe, and geek out over color palettes. There's a science to building palettes that connect with your dream clients- and I'm always studying.

I create resources, tools, & content so that you can create premium color palettes in minutes, not weeks.

follow on IG

Your color palette should include elements of:

  • psychology

    how your colors influence emotions, perceptions, and behaviors

  • business strategy

    how your colors align with your vision and connect with your target audience

  • graphic design

    how your colors follow design principles of harmony, accessibility, & balance

FREE WORKSHOP: How to Use Your Color Palette on a Website

The FREE WORKSHOP for Learning What to Do After You've Chosen Your Brand Colors

Things we cover:
→ How to Organize Your Brand Colors
→ Color Frequency & 'Hero Colors'
→ Accessibility with Website Colors
→ Color Styles of Famous Brands
→ How to Stand Out from Competitors Using Color
→ How to Use Your Brand Colors on a Website

Watch the free workshop